About Us
We’re on a mission to elect more Democrats to office — at every level. And we know that real change begins at the local level. As two female entrepreneurs, we started and self-funded Hey Victor because we are passionate about down-ballot candidates and campaigns having access to websites that are beautiful, effective, and affordable.
We’re proud to help Democratic candidates, organizations, and causes be the victors.
Our Team
Giovanna Salucci
Co-Founder
Giovanna has spent a decade working at the intersection of design, technology, and organizing. In 2015, Giovanna left her job in tech and joined the Hillary for America campaign as a field organizer in Miami, FL. After the election she knew her calling was in Democratic politics. She was appointed to be the Communications Chair of the Miami-Dade County Democrats and was later hired as the Digital Director for the Florida Democratic Party.
As the Digital Director for For Our Future FL in 2018 and Senior Digital Advisor in 2020, she managed the statewide digital programs and built the largest volunteer run peer-to-peer texting programs on the IE side.
Before switching careers in 2015, Giovanna was the Director of Strategic Design at Rokk3r Labs, a company cobuilder and startup incubator in Miami, where she managed a team of designers and developers using human-centered design practices to build digital products in a variety of industries.
Giovanna is a graduate of Pratt Institute in Brooklyn where she earned her BFA in Communications Design. She lives and works between Miami and NYC and has a passion for making progressive political campaigns more accessible and engaging, leveraging people’s personal networks to win elections, and building and maintaining a digital infrastructure that enables candidates and policy to win at every level of office.
As the Digital Director for For Our Future FL in 2018 and Senior Digital Advisor in 2020, she managed the statewide digital programs and built the largest volunteer run peer-to-peer texting programs on the IE side.
Before switching careers in 2015, Giovanna was the Director of Strategic Design at Rokk3r Labs, a company cobuilder and startup incubator in Miami, where she managed a team of designers and developers using human-centered design practices to build digital products in a variety of industries.
Giovanna is a graduate of Pratt Institute in Brooklyn where she earned her BFA in Communications Design. She lives and works between Miami and NYC and has a passion for making progressive political campaigns more accessible and engaging, leveraging people’s personal networks to win elections, and building and maintaining a digital infrastructure that enables candidates and policy to win at every level of office.
Patricia Nelson
Co-Founder
Patricia is a specialist in building brands on and offline, with over ten years of experience in social marketing. She specializes in using a data-driven approach to build interest-based audiences and inform go-to-market strategies.
Most recently Patricia was the creative and social media director, and then the Digital Director for Andrew Yang’s presidential campaign, with the goal of moving Democratic digital marketing campaigns into the 21st century.
Over the last few years she has been primarily focused on audience development working with high-profile TV networks, media companies, top venture capital firms, and more. She has run social media teams for television franchises like Bravo’s Real Housewives, Top Chef, VanderPump Rules, and Below Deck.
Patricia was one of the first twenty employees at Vaynermedia, a social and digital creative agency focused on innovation in the digital space. While at Vaynermedia, she led social media strategy and managed teams responsible for the overall social presence of Campbell’s Global, V8, V8 V-Fusion, Campbell’s Kitchen, Pepperidge Farm Milano, The New York Jets and Fox Entertainment Network (including shows like Glee, Mindy Project, American Idol, and more).
She’s passionate about teaching, and growth, spending 4+ years as an adjunct professor teaching social media courses for Graduate students.
Most recently Patricia was the creative and social media director, and then the Digital Director for Andrew Yang’s presidential campaign, with the goal of moving Democratic digital marketing campaigns into the 21st century.
Over the last few years she has been primarily focused on audience development working with high-profile TV networks, media companies, top venture capital firms, and more. She has run social media teams for television franchises like Bravo’s Real Housewives, Top Chef, VanderPump Rules, and Below Deck.
Patricia was one of the first twenty employees at Vaynermedia, a social and digital creative agency focused on innovation in the digital space. While at Vaynermedia, she led social media strategy and managed teams responsible for the overall social presence of Campbell’s Global, V8, V8 V-Fusion, Campbell’s Kitchen, Pepperidge Farm Milano, The New York Jets and Fox Entertainment Network (including shows like Glee, Mindy Project, American Idol, and more).
She’s passionate about teaching, and growth, spending 4+ years as an adjunct professor teaching social media courses for Graduate students.
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